engaging people with brands - accelerate the insights-led development of ideas for products and communication strategy
We enable companies to co-create insight-based concepts and prototypes for brands, products, services and communication.
We identify impactful insights and detect societal dynamics. We support our clients to make successful decisions based on sound knowledge.
We engage in brand building and category design for unique market positioning and sustainable business development.
We empower people and foster cross-functional collaboration to co-create new ideas for innovation pipelines, brand and communication development.
beluga for employer brands: We’re successfully adapting our strategic expertise and the implementation power of a full-service agency to employer brands and various challenges within HR. We create outstanding cultural transformation measures that inspire both new and existing employees. Creative intuitive HR products along with unique and compelling implementation campaigns.
Learn more about us and explore our inspiring exemplary studies, showcasing our expertise in turning insights into action, crafting compelling brand narratives, and fostering innovation that pushes your business forward.
Services
Insights & Trends
We leverage and analyze qualitative and quantitative research to detect trends, to analyze sociocultural developments, to define target groups and to gather insights.
Brand Strategy
We develop brand strategies and frameworks for organizations to achieve corporate objectives through the systematic application of solid insight based processes and interdisciplinary methods.
Innovation Design
We create and facilitate people centric innovation and design thinking methods to co-create innovative solutions for brands, products, communication and service design.
Services: Focus Groups, Online Ethnographies, IDIs, Experience/Trend Safaris, Social Listening, ...
Services: Brand, Product and Communication Strategy, Corporate Communication, Stakeholder Alignment, …
Services: Concept Labs, Innovation Design Sprints, Hackathons, Co-Creation Journeys, Service Design …
Revolutionizing people-centric design with tru.persona
Interact intuitively with AI-based, synthetic personas. This application makes results from qualitative market research easily accessible and directly applicable.
Leverage the results of qualitative studies, reference real quotes, and directly link to the original sources. It also acts as an intelligent search system for internal market research archives.
Check out our genZ co-creating squad on instagram